Phylomeny Go buy glasses.

of Deniz Cem Önduygu

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Tag "Ellen Lupton"

ISType (Istanbul Type Seminars), conceived and organized by Onur Yazıcıgil (Sabancı University) and Alessandro Segalini (Izmir University of Economics), is a lecture and workshop series devoted to encouraging typographic literacy in Turkey. The upcoming ISType 2012 will be held between June 15–18 under the theme Transmit and will host international guests including Ellen Lupton and Gerard Unger as well as Turkish designers/academicians such as Esen Karol and Ömer Durmaz. I and Emre will also be speaking as Fevkalade.

P.S. Emre made this amazing opening title for the seminars, don’t miss it.

 

After dealing with a variety of students from different classes such as Project Studio, Web Design and Interaction Design last week, I took some time to put together an introductory practical guide to typography. This is mainly intended for “amateur” designers or design students, but I also hope that it will at least have a consciousness raising effect on lay people who stumble upon it – thus the title “Typography Is Important”.

Do you think that one must be mentally ill to care about the length of the dashes we use in writing? Then don’t read on. Here’s tonight’s fight for the typophiliacs!

Ellen Lupton: “Em dashes (—) express strong grammatical breaks. An em dash is one-em wide—the width of the point size of the typeface. No spaces are used around dashes.” (in Thinking With Type)

Robert Bringhurst: “The em dash is the nineteenth-century stand­ard, still pre­scribed by many edit­or­ial style books, but the em dash is too long for use with the best text faces. Like the over­sized space between sen­tences, it belongs to the pad­ded and cor­seted aes­thetic of Vic­torian typography. Use spaced en dashes – rather than em dashes or hyphens – to set off phrases.” (He just did it. In case you hadn’t noticed.) (in The Elements of Typographic Style)

I won’t tell where I put my money – though you must have found out by now. Lucky for us, both sides agree that we should put en dashes with no spaces “between digits to indicate a range” (like: 1–10 October; 25–30 mm). But where should we use em dashes according to Bringhurst? To introduce speakers in narrative dialogue, like:

— But how do we even insert those dashes with our keyboards? she asked.
— Easy, he answered, look below.

en dash: alt + 0150 in Windows, option+hyphen in Mac
em dash: alt + 0151 in Windows, shift+option+hyphen in Mac

God it’s fun to write self-referentially about typography!